Posted December 26, 2018 04:18:18 Christmas shopping is on the rise again, and Canadians are spending more money than ever before.
In the first half of 2019, Christmas spending grew by almost 6 per cent, according to the latest data from Statistics Canada.
That’s the highest growth rate since 2010, when the number of people celebrating Christmas rose 7.3 per cent.
“Christmas shopping in Canada has really grown in recent years,” said Doug Bader, executive director of retail research at TD Economics.
“The Christmas season has really become a much bigger part of our holiday shopping.”
“I think Canadians are getting more involved with shopping and more into the holiday spirit.”
A Christmas shopping frenzy In the United States, consumers spent more than $1 billion on Christmas-related merchandise during the holiday shopping season, according the Retail Industry Data Corporation.
In Canada, Christmas shopping rose 6.2 per cent in the first six months of 2019.
Canadians spend about $12.9 billion on shopping during the festive season, up from $10.3 billion in the same period last year.
The numbers aren’t yet official, but the data shows the season has become more popular than ever.
“It is certainly something that Canadians are more into,” Bader said.
“A lot of them are not just spending their money on their shopping baskets and buying presents, they’re buying things that they could wear and bring to their family and friends.”
Canada is the only developed country where Christmas is not a holiday.
That means holiday shopping in most parts of the country can be expensive, especially in the West.
In Western Canada, the average cost of a Christmas basket rose 13.6 per cent to $1,086 from $1.7 million in 2019, according a report by Retail News.
In Eastern Canada, that cost rose 17.4 per cent from $918 to $2,084.
And in the Atlantic provinces, it rose 4.4 percent to $7,828.
It’s the most expensive time of year for shopping, with a price index in British Columbia averaging $6,638, while in Newfoundland and Labrador it’s $3,946.
The price index for the West Coast in Canada is $3.6 million, which is almost a 10-fold increase from the $2.6m average of the first quarter of 2019 last year, according of Statistics Canada’s Retail Price Index.
For some people, shopping can be a way to put a little extra money towards their Christmas needs.
“When it comes to Christmas shopping, it can really be a great way to help make ends meet for a family,” Bimmer said.
For many Canadians, it’s also a way for families to spend the money they don’t have to spend.
“I would be in the minority if I said that spending a little bit of money to buy a new Christmas sweater doesn’t make any difference,” said Jessica Mascarenhas, executive manager of marketing for Canadian apparel company Bambina.
“What makes a Christmas sweater unique is the fact that it has been crafted by a handpicked team of craftspeople, not some machine.”
The trend towards Christmas shopping has also been welcomed by retailers.
“There’s been a lot of discussion about how this holiday season can be the most festive it’s ever been, so I think there is a great amount of enthusiasm about this,” said Christy Fisher, senior vice-president of retail sales at Canadian footwear brand H&M.
“We’re seeing a lot more of that this year, which makes it a great time to spend.”
For those who don’t want to spend big on gifts, Christmas apparel can also be a budget-friendly option.
Bader expects the number to continue to grow, with retailers looking for ways to save money by offering more discounts.
“People are willing to shell out a bit more for a sweater because it’s a different colour, but they’re willing to spend more for it,” Badell said.
The holidays are a time to enjoy shopping With Christmas spending rising, Canadians are turning to new ways to spend their money.
There are now more than a dozen retailers that sell holiday-themed apparel, including H&M, H&Ms, J.
Crew, Calvin Klein, Victoria’s Secret and Victoria’s Pride.
The brands have been expanding their Christmas offerings, with some selling sweaters and accessories from their own stores.
H&m recently unveiled a line of “christian apparel” that includes a sweatshirt that can be worn in conjunction with a scarf, a cape, a hat, a necklace and a bracelet.
The line also includes a hoodie, which can be paired with a pair of jeans or sneakers.
In some cases, these sweaters are also available in women’s sizes, with the men’s versions being larger.
Other brands have started offering a limited number of Christmas apparel for sale, including Calvin Klein and